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465 West 23rd Street, Suite 9B
New York, NY, 10011
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(917) 664-2294

JOURNAL

CAN I TELL YOU ... TAKE A TRIP AROUND THE WORLD WITH ME, MEET THE WOMEN THAT INSPIRE ME OR GET THE SCOOP ON NEW STYLES.

Filtering by Category: Fashion

Can I tell you...about Jullian Culas.

Rafe Totengco

Jullian Culas wearing his namesake bag.

I first met Jullian Culas back in 2016 when I was in Manila for my collaboration launch with Bench, a well loved multi-store, multi-brand retailer. The day before the show, the Bench team and I were held a casting for the models and in walks this svelte, androgynous figure with a mass of wild curly hair that fell well below his shoulders.

I was immediately drawn to his look, his attitude and his presence. We promptly added him to walk the show and to be part of the photo shoot.

Years later, we’ve spent time together in Paris and New York while he’s been pursuing a career in modeling.

When I started designing my collection I was thinking of Jullian and how he walks a fine line between being masculine and feminine. The confidence and the nonchalance of it all was inspiring to me.

The #JullianCrossbodybag is a compact style that I consider gender neutral. It features a front pocket with a drop lock closure, two short handles and a skinny shoulder strap to be worn across your body. It fits all your essentials; cell phone, keys, wallet, sunglasses, hand sanitizer, lipstick and AirPods. It also comes in an array of colors from pink, green, cognac, an iridescent gold and black.

Read out Q&A :

1. What is your idea of happiness?

My idea of happiness is doing something with purpose and fulfillment no matter how small or big it is.


2. What is your greatest extravagance?

Probably traveling. I mean I’ve only traveled to a few cities but I make sure I make the most in every trip. 😇

3. What is your current state of mind?

Just to be good at what I do. No drama.

4. Whose style do you most admire?

Timothée Chalamet’s style is impeccable. He is a true chameleon. More than anything, it’s the mystery he exudes (through this style) that makes him so interesting to me.


5. What do you consider your greatest achievement?

Myself. Who, what and and where I am now is my greatest achievement in life.

6. What is your most treasured possession?

Not to sound dumb or millennial, but honestly, my most treasured possession right now would have to be my iPhone 😂 it’s literally everything in my life right now— work, family, friends, connectivity, my easiest source and outlet for creativity etc.


7. Who is your favorite writer?

I don’t really read, so I don’t have one.

But for movies/shows, it would have to be Shonda Rhimes.


8. Which living person do you most admire?

Anyone who’s passionately flighting for their dreams and using their talent to make a change. 💪🏼

9. Where is your dream destination?

Berlin. I don’t even know a lot about Berlin but it has always fascinated me. I’ll make sure to drop by that city the next time I visit Europe.

10. What is your motto?

“If you don’t have any shadows, you’re not standing in the light”. - Lady Gaga

Jullian pink crossbody bag.

Can I tell you...about my Fall 2022 Campaign shoot in Marrakech.

Rafe Totengco

Rafe Totengco emulating Yves Saint Laurent on the rooftop of L’Ma Lodge.

“Marrakech introduced me to color . . . although I was used to the light and the colors of North Africa, it was only later, when I discovered Morocco, that I understood my colors were those of zellige mosaics, zouacs, djellabas and caftans. For whatever daring things I have done since then, I am indebted to the country, to the violence of its harmonies, the insolence of its mixtures, the intensity of its inventions.” - Yves Saint Laurent

Lila top handle bag in quilted lilac leather.

Saint Laurent couldn’t have said it better. I remember seeing photos of him in Marrakech lounging in a djellaba on layers of Berber rugs and poufs, presumably sipping mint tea or perhaps something stronger. Those images stirred my wanderlust and imagination. Ever since then, I have dreamt of seeing what he fell in love with, finding inspiration and shooting a campaign in Marrakech.

This year my dream became a reality. A family trip that had been postponed several years because of the pandemic finally came through. My sister, Tesa ( Travels with Tesa ) planned an action packed itinerary that would begin in the heart of the Medina in Fez, glamping in the Sahara desert, driving through the Atlas mountains and culminating in the fabled city of Marrakech.

Fernanda frame clutch in latte.

Entering the historic Riad Kniza was like being transported back in time. It was the perfect location; a beautifully restored 18th century building with picturesque vignettes from the rooftop to the inner courtyards filled with quintessential Moroccan details. The owner, Mohamed Bouskri, granted me access to the whole Riad for my shoot.

In the courtyard with Mohamed Bouskri.

SUE woven hobo in camel.

These images are exactly what I had envisioned and I couldn’t be more pleased at how they turned out. Modern, alluring, feminine and chic are the attributes I like to associate with the Rafe brand. There are many more that I will share all throughout the season but here is a preview of what’s coming.

Jullian small tote crossbody in Gold iridescent.

Jullian small crossbody tote in cognac.

Shukran jazilan lak ( Thank you very much! ) to my dream team : photographer Mehdi Sabik, fashion model Sara Morbi and make-up artist Jeff Ernoult.

Check out the rest of the images on the website and perhaps you’ll consider adding one of these styles to your Fall looks.

Can I tell you...about Lila Dupont.

Rafe Totengco

Ok so full disclosure, I have yet to meet Lila Dupont in person. However, her mother Lauren and I go way back to when she was the Accessories Director at Vogue. Last year while we were catching up over lunch, she mentioned that her daughter Lila had just released a single. I was intrigued and immediately looked her up, followed her Instagram, TikTok and Spotify. I found her music to be emotive, dreamy and soulful. I especially love listening to her songs when I’m traveling and staring at the view from the window.

While I was working on my collection last season I was inspired to design a bag that Lila might like. Something timeless, with a vintage vibe and a nonchalant attitude to it. The Lila Top Handle bag is constructed in a blue jean fabric trimmed in cognac color leather and features a sporty stripe webbing strap.

Read out Q & A :

1.    What is your idea of happiness?

Every summer my family and I go up to our house up in Maine, and the feeling of returning home after a long day on the water. My idea of happiness is playing a perfectly tuned guitar after a long day of picnicking in Maine with my friends. 

2.    What is your greatest extravagance?

Travel and good coffee.

3.    What is your current state of mind?

My current state of mind is content. I just returned home from a long semester at University in Scotland. For months I was on the go, and now I am finally back home and am finding extreme joy in the moments of simplicity. 

4.    Whose style do you most admire?

For years I have admired Harling Ross Anton’s style. Her style is playful but also extremely mature. I love her ability to incorporate pieces that carry a youthful and creative essence while maintaining a level of professionalism.

5.    What do you consider your greatest achievement?

I would consider recording my first EP to be my greatest achievement. My dear friend and producer Scott Jacoby and I worked for almost two years on the songs, and I am extremely proud of them and the outcome of their releases thus far. 

6.    What is your most treasured possession?

My most treasured possession is my gunmetal- blue Gretsch guitar. It was my first electric guitar and I have written some of my favorite songs on it.

7.    Who is your favorite writer?

My favorite writer is Jane Austen. I love the timelessness of her novels and the different personalities of the female protagonists. 

8.    Which living person do you most admire?

Although there are countless people I deeply admire, I would say right now I most admire Greta Thunberg. Her resilience and persistence at such a young age is powerful. She has been attempting to warn people about the severity of climate change since she was only a child, and still has faced immense adversity. 

9.    Where is your dream destination?

My dream destination would have to be Madagascar.

10. What is your motto?

“The important thing is not to stop questioning” 

If you love the Lila Top Handle Bag as much as Lila does, don’t wait too long. Only a few are left in stock.

Can I Tell You...about Rymn Massand.

Rafe Totengco

Rymn in Soho with her #rymnhobo bag in black.

There are some people that you meet and everything just clicks. I met Rymn Massand through a common friend who we both love dearly so the affinity was easily established. Her vibrant energy and fascinating stories captivates everyone around her.

Rymn is a designer, creative director, writer, consultant and occasional travel editor.

She is the  founder and director of +RYMN, a creative consultancy working with luxury brands, magazines, publishing houses, hotels and entertainment. Her collaborations span a range of clients from India to Paris to NYC and everywhere in between. She’s currently working on a book project for the Taj Hotels in India and series of articles for AD india.

While I was designing my collection, I thought of a bag that would suit a world traveler like Rymn. It needed to be the kind of bag she could take everywhere and go everywhere with.

The #RYMNHOBO is constructed from handwoven leather and features a knotted strap so you can adjust the length and wear it on your shoulder or across you body.

Read our Q & A :

What is your idea of happiness?

A book, a view, a glass half full.

What is your greatest extravagance?

Weekly book buying, monthly theater, opera and ballet tickets, annual school fees!

What is your current state of mind?

Restless, but oddly content.

Whose style do you most admire?

My friends- Luise Stauss (minimal playful perfection), Deepshika Khanna (sexy Indian flow), Elizabeth Morrison ( elegant, formidable, just the right fit), my Mother (her chic 70s looks and elegant sari drapes), Elizabeth Taylor (not a friend, though I wish she had been) in her oh so voluptuous OTT jewel and Kaftan phase.

What do you consider your greatest achievement?

Aside from a wonderful son, my deep and loving friendships.

What is your most treasured possession?

My mothers engagement ring.

Who is your favorite writer?

Tough Q. Impossible to narrow it down, but if I had to it would be John Le Carré. 

Which living person do you most admire?

My parents.

Where is your dream destination?

Always India, always Paris.

What is your motto?

The more you know, the more you know.

Rymn in Soho with her #rymnhobo in black

Rymn Massand galavanting in Soho, New York with her #rymnhobo.

If you like the Rymn hobo bag but want a different color, it also comes in camel. Cleary the bag is a hit with Rymn and it is so her.

Can I Tell You…what's new for you this September.

Rafe Totengco

Ella cut out handle tote

Ella cut out handle tote

Back to life, back to reality, back to the here and now, yeah!

September is the perfect time to update your wardrobe with some major pieces. The Rafe New York Fall / Winter 2021 collection is packed with all new styles that are sure to be head-turners on the streets or at any fun events you’re planning to be seen at.

I’ve picked a few to introduce to you.

The Ella cut out handle tote is a compact little number that evokes structured handbags from the 1960s, an era that I’m always inspired by. I love it in leopard and in silver metallic. It has a detachable chain strap so you can wear it as a cross body bag.

Small Brooke cross body

Small Brooke cross body

The Small Brooke pleated clutch is an update from the bigger Brooke style. A little shrunken but still retaining all the charming details like the detachable resin chain link handle and the skinny cross body strap. This is the perfect day to evening bag.

Angie structured hobo

Angie structured hobo

Sometimes, you have to look back to go forward. While working on this collection I delved into my archives and found some styles that felt relevant again today. The Angie structured hobo is a throwback to one of my original designs but updated with new logo hardware, additional function and materials.

In the coming weeks I’ll be introducing more new styles. I hope you like them as much as I enjoyed designing them.

Can I tell you...about Tracy Reese.

Rafe Totengco

There are some people that you instantly connect with the moment you meet each other. That’s how it was when I met Tracy. Through the years as members of the CFDA we’ve been each other’s date for so many fun events. At one point we collaborated on a capsule collection of bags for her runway show. I have always admired her feminine style; the way she uses color and print. Women look chic and carefree in her clothes.

When I began designing my Spring - Summer collection I envisioned a kind of bag that would complement Tracy’s style. I think the #tracywickertote trimmed in white leather fits the bill. It’s so neutral that it goes with everything and is surprisingly capacious.

A few years ago, Tracy bought a house in Detroit and has been shuttling back and forth from New York while she embarked on new projects. The most recent is a responsibly designed clothing brand Hope for Flowers. In the meantime Tracy has been building her network of supporters and collaborators to support the core of the brand’s mission, which is to produce a portion of the styles in Detroit and offer free arts education for Detroit public school children.

Read our Q&A below:

What is your idea of happiness? A beautiful day!

What is your greatest extravagance? Taking time each morning to meditate and exercise.

What is your current state of mind? Pensive

Whose style do you most admire? My Mother and Grandmother.

What do you consider your greatest achievement? Having a fruitful career doing work that I love.

What is your most treasured possession? My home (s).

Who is your favorite writer? Toni Morrison

Which living person do you most admire? Michelle Obama

Where is your dream destination? The south of France.

What is your motto? Be authentic.

If you love the #TracyWickerTote or any other style from the Spring-Summer collection, use the code RAFELOVES at checkout and receive 20% off.

Offer only valid for US residents and good until June 30, 2021.

Can I Tell You...Say Hello to Summer.

Rafe Totengco

Nothing says summer like blue and white. It’s such a classic combination that always looks fresh on everyone. I love it in everything from small ditsy prints, stripes, ombre’d to patch-worked denim. Now would be a good time to start switching out your wardrobe; store those chunky knits and cozy sweats and replace them with lightweight and easy pieces. Here’s a few items s that I’ve chosen from my collection and from other designers.

If you like any of the Rafe bags from this edit or any other style from the Spring-Summer collection, use the code : LONGWEEKEND and get 25% off.

Offer only valid for US residents and good until June 15, 2021.

Can I Tell You...about Brooke Jaffe.

Rafe Totengco

I first met Brooke when she was a fashion editor at InStyle magazine. Our market appointments were always filled with laughter and juicy stories. It was no surprise when she moved from publishing to retail to become Bloomingdale’s Fashion Director, a position she held for a decade. She brought her editorial eye and passion for product to the luxury department store chain. But Brooke was always ready for the next challenge. A few years ago she packed up her bags and moved to Los Angeles. She quickly established herself as a fashion expert on TV commenting on fashion trends and red carpet looks. Most recently, she was appointed to be the Head of Public Affairs and Communications at Penske Media. All throughout her career we have kept in touch and she has always been so supportive of me and my brand.

While I was designing my Spring / Summer collection I kept thinking of sunny California and a kind of bag that Brooke might be able to wear different ways. Casual enough to wear while taking Ted for a walk and smart enough to wear to dinner. The #BrookePleatedClutch is crafted from soft supple yellow leather styled into a pleated, slouchy shape with a covered frame. The resin chain link handle and the skinny leather strap are both removable which allows this versatile clutch to be carried as a crossbody, on the crook of the elbow or tucked under your arm. Looking at Brooke’s smile, I think it’s safe to assume she loves the bag.

Read our Q&A and get to know Brooke:

What is your idea of happiness?

Being with my family , beach days, long walks with my dog Ted in the morning and afternoon, cooking and eating delicious food, waking up after 8 hours of sleep, sweaty workouts, singing and listening to music and laughing with friends.

What is your greatest extravagance?
Getting regular massages when it’s not Covid - they are medicinal for me.

Investing in quality groceries all the time.

What is your current state of mind?

I feel very grateful for my life. It’s been a hard year and I feel lucky to have been in Los Angeles surrounded by family. I also feel excited to see friends again. I miss the energy of connection in person. I am optimistic about the future and in some ways this last year allowed me to reset. I’m excited to wear fun clothing again. I am gravitating towards the brightest shades in the rainbow these days. Also YOLO- you only live once.

Whose style do you most admire?

My mothers - she isn’t trend focused and knows what works on her. She never tries to look like anyone but herself. I think that’s a gift to look timeless and stylish.

What do you consider your greatest achievement?

I’m proud of being brave enough to move across the country alone and during a time when I didn’t know what was going to come next. I took a chance and I’m so happy I did.

What is your most treasure possession?

Ted my angel baby (I don’t see him as a dog) he’s a spirit and the most wonderful creature in the world. He fills me with joy.

Who is your favorite writer?

My cousin Rosie Schaap, Brene Brown, Peter Schjeldahl and Shakespeare

Which living person do you most admire?

My parents- they march to the beat to their own drummer and they are fun, cool and keep it real

I actually can’t name the person I admire most because she is private but I admire her because she helps others every day. She is a pillar of strength and leads by example. She taught me some incredible lessons. I refer back to her wise words often and I admire how she has made helping others her life’s work.

Where is your dream destination?

I want to go back to Capri and explore more of the Amalfi coast - also always wanted to go to Puglia.

I will go to France anytime and explore more of the countryside - I love being in France and Italy :-)

I’d love to go to Thailand and Japan. And I’m always happy in Nantucket.

What is your motto?
I have several: Be solution oriented - a riff on my high school motto “find a way or make one”.

Be your most authentic self and stay present.


If you love the Brooke clutch or any other style from the Spring - Summer collection. use the code RAFELOVES at checkout and receive a 20% reduction.

Offer only valid for US residents and good until June 14, 2021.